Some niches aren't really niches

May 4th, 2007
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I’d lie if I said the thought of this didn’t cross my mind at least once over the past couple weeks. But ultimately there’s really no value. Niches’ core values comes from its distinctiveness and identifiability, e.g., I am a college student, I am a professional, I am a dog lover, I am a biker, etc. and we all have different needs.On the flip side, if being laid off defines you as a person to some degree, I’d suggest a shrink, not an SNS. Plus, layoffs don’t last forever, and if it did, I certainly wouldn’t be tooling around with SNSes the rest of my life. With that said, the thought behind it is appreciable I guess. But it’d serve better as a group within a more broadly defined job SNS like LinkedIn (if LinkedIn had groups that is).Now if the economy tanks in a hurry, and we hit a new depression… well the whole depression thing would suck, but I still don’t think the site would fly. But what the heck, the cost of entry is cheap.

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